Mascara Factory at Cosmoprof 2015
04.04.2015
Pennelli Faro took part in the Mascara Factory event arranged by SoGeCos S.p.A during Cosmoprof beauty industry fair 2015.
The event recreated the Mascara manufacturing chain and showed to visitors and buyers, attending Cosmoprof 2015, the manufacturing stages of Mascara, from start to finish.
A corner was dedicated to Pennelli Faro, the only manufacturer of entirely Made in Italy make up brushes, that during this important event disclosed a new accessory-brush for eyelashes and eyebrows, called "Structuring Eye Look Dual Tool".
The accessory-brush "Structuring Eye Look Dual Tool" has two functions: one side is for the eyelashes, one side is for and eyebrows.
The side for the eyelashes is made of a tapered conical spiral to shape and easily curl the eyelashes, separating them to remove any unwanted lumps, and lifting them up before and after applying the mascara.
The side for the eyebrows, with an angular thin top, is extremely silky and compact, for a perfect definition and design of the eyebrow arch.
The accessory-brush "Structuring Eye Look Dual Tool" was designed in Pennelli Faro Research and Development laboratory, the Private Label Italian company manufacturing brushes and accessories for fine arts and cosmetics, for the biggest international fashion and make up brands.
During the Mascara Factory event the corner of Pennelli Faro had many visitors. Among the people attending, we met Mr Duccio Campagnoli - President of SoGeCos S.p.A.
SoGeCos S.p.A. is a company belonging to the Bologna Fiere Group, a world leader in event management in the beauty and health industry, among which the most important event is Cosmoprof Worldwide Bologna.